Today, Bridgestone Golf, the #1 Ball-Fitter in Golf, announced the new e9 Long Drive ($29.99/dozen), available in gloss colors, including pink, yellow, and orange. Designed to produce extreme ball speeds, the e9 Long Drive was created with input from World Long Drive (WLD) contestants and is the official ball of WLD.
“The e9 Long Drive was engineered with direct feedback from WLD competitors using key Bridgestone technologies, and until now were only available to consumers in white,” said Elliot Mellow, Golf Ball Marketing Manager, Bridgestone Golf. “With WLD majors in Kingsport, TN, Oceanside, CA, and Atlanta, GA, rapidly approaching, we knew people would see the colored balls on the telecasts and be interested in buying them. Now they can.”
The e9 Long Drive was designed to produce high launch, maximum carry, and enhanced forgiveness on off-center hits. Developing this aspect of the golf ball’s performance was necessary, as long-drive competitors and recreational players can benefit from improved accuracy off the tee. However, as always, the focus of a long drive ball is speed and distance, and the e9 Long Drive is no exception.
The e9 Long Drive features include an injection molded, seamless Surlyn cover and Bridgestone’s proven 330-dimple design. An extreme gradational core (softer in the center, firmer toward the exterior) promotes explosive speed and lower long-game spin. Unlike many distance-oriented models aimed at faster swingers, the e9 Long Drive was designed with slightly lower compression. It is an excellent choice for anyone, including average swingers, who desire higher launch, more speed, and longer carry distance.
Starting today, the Bridgestone e9 Long Drive will be in classic white, pink, and yellow at retail. Consumers should try Bridgestone’s Golf Ball Selection Guide to help them select which premium Bridgestone model is the right ball for them at $29.99 per dozen. Consumers should try Bridgestone’s Golf Ball Selection Guide to help them choose which premium Bridgestone model is the right ball for them.
About Bridgestone Golf
Based in Covington, GA, Bridgestone Golf USA manufactures premium golf balls, clubs, and accessories under the Bridgestone and Precept brands. The company started making golf balls in 1935 and today has more golf ball design patents than any other company. In 2006, Bridgestone revolutionized golf ball selection with its custom ball-fitting program, identifying a golfer’s ideal golf ball based on personal swing characteristics. Today, as the #1 Ball-Fitter in Golf, Bridgestone has conducted over four million fittings via live-fitting, online selection, OTTO Autonomous Ball Fitting, and its V-FIT video ball fitting. The consumer data gathered from ball-fitting continues to inspire Bridgestone’s innovative new golf ball designs, yielding industry-leading performance products for the entire range of players, from recreational golfers to the best in the world. Bridgestone Golf is proudly represented on international professional tours by icons such as Tiger Woods, Fred Couples, Matt Kuchar, Jason Day, Chris Gotterup, Logan McAllister, and Lexi Thompson. Bridgestone Golf USA
is a wholly-owned subsidiary of Bridgestone Sports Co. Ltd., headquartered in Tokyo. More information: bridgestonegolf.com.
About World Long Drive:
The World Long Drive Championship is the largest annual domestic professional golf event not associated with the PGA of America, the PGA Tour, or the LPGA. It was first held in 1974, and since 2000 consisted of Open, Women’s, Seniors (over-45s), and Amateur events. The World Long Drive tour is comprised of over 12 events domestically and over 30 events internationally, all culminating in the season finale World Long Drive Championship. World Long Drive Tour and championship is owned and operated by GF Sports and Entertainment based out of New York, NY. To learn more about the tour, memberships, and how to qualify for the World Long Drive championship, visit worldlongddrive.com.